Our rankings are generated through the algorithmic analysis of thousands of customer reviews about products, brands, merchant customer service levels, popularity trends, and more. We use advanced technology, including AI, to help process and organize this information at scale, supporting our analysis with greater speed and consistency. The rankings reflect our opinion and should be a good starting point for shopping.
Best Hair Colors of 2026
Our rankings are generated through the algorithmic analysis of thousands of customer reviews about products, brands, merchant customer service levels, popularity trends, and more. We use advanced technology, including AI, to help process and organize this information at scale, supporting our analysis with greater speed and consistency. The rankings reflect our opinion and should be a good starting point for shopping.
Best Choice
1
HerbishhHerbishh Hair Colour Shampoo for Grey Hair, Chestnut Brown, 500 ml, Ammonia-Free 3-in-1 Hair Dye Shampoo, Colours Hair in Minutes, Long-Lasting Colour
9.9
ExceptionalOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
2
Wella ProfessionalsWella Professionals COLOR FRESH MASK - Chocolate Touch (150ml) | Temporary Colour Depositing Hair Mask & Gloss Treatment - Semi Permanent Brown Hair Dye with Avacado Oil - For Brunette Hair
9.8
ExceptionalOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Value for Money
3
ClairolClairol NICE'N EASY crème Permanent Hair Dye - 4 Dark Brown | Long-Lasting Natural Looking Colour with 100% Grey coverage
9.7
ExceptionalOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
4
John FriedaJohn Frieda Precision Foam Colour 3VR, Deep Cherry Brown Hair Dye, Salon-Finish Deep Cherry Brown Permanent Hair Colour, 100% Grey Coverage
9.6
ExceptionalOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
5
GarnierGarnier Nutrisse Ultra Color Permanent Hair Dye, 4.15 Iced Coffee Brown | 100% Grey Coverage, Vibrant Long-Lasting 8-Week Colour, Up To 3x Shinier Hair, Up To 3x Stronger Hair, No-Ammonia
9.4
ExcellentOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Long-lasting vibrant color
No-ammonia vegan formula
Strengthens and nourishes hair
6
OliaGarnier Olia Hair Dye, Permanent Lumious Hair Colour 5.0 Brown | 100% Grey Coverage, Oil-Powered Formula, Up To 8 Tones Lift, Long-Lasting Vibrant Colour, No-Ammonia, 3x Shinier Hair
10% Off9.3
ExcellentOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Gentle, ammonia-free formula for sensitive scalps
Delivers vibrant and long-lasting color
Easy at-home application with non-drip cream
7
GarnierGarnier Nutrisse Ultra Color Permanent Hair Dye, 2.6 Dark Cherry Red | 100% Grey Coverage, Vibrant Long-Lasting 8-Week Colour, Up To 3x Shinier Hair, Up To 3x Stronger Hair, No-Ammonia
9.2
ExcellentOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Delivers vibrant and intense color
Keeps hair shiny and strong
Effectively nourishes with 5-oil conditioner
8
L'Oreal ParisL'Oréal Paris Excellence Crème Permanent Hair Color, Natural Brown 5 | With Pro-Keratin, Radiant At-Home Hair Colour, Up To 100% Grey Coverage, Up To 8 Weeks Of Colour
12% Off9.1
ExcellentOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Covers up to 100 percent grey
Nourishes and strengthens hair
Provides radiant colour for 8 weeks
9
RevlonRevlon Colorsilk Permanent Hair Colour - 30 Dark Brown
9.0
ExcellentOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
10
LIVESchwarzkopf LIVE Intense Colour 088 Urban Brown, Long-lasting Permanent Brown Hair Dye, With Extra Colour Refresh Gloss
28% Off8.8
Very GoodOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
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