Our rankings are generated through the algorithmic analysis of thousands of customer reviews about products, brands, merchant customer service levels, popularity trends, and more. We use advanced technology, including AI, to help process and organize this information at scale, supporting our analysis with greater speed and consistency. The rankings reflect our opinion and should be a good starting point for shopping.
Best Primers of 2026
Our rankings are generated through the algorithmic analysis of thousands of customer reviews about products, brands, merchant customer service levels, popularity trends, and more. We use advanced technology, including AI, to help process and organize this information at scale, supporting our analysis with greater speed and consistency. The rankings reflect our opinion and should be a good starting point for shopping.
Best Choice
1
RUSTINSRUSTINS WHPU500 500ml Quick Dry Primer Undercoat - Fast-Drying Paint Base for Smooth Coverage; Easy-to-Use Interior & Exterior Prep Coat for Walls, Woodwork & DIY Home Decorating
10% Off9.8
ExceptionalOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
2
LeylandLeyland Trade - All Purpose Primer - White - 2.5L | General Purpose Primer, For Interior & Exterior Wood, Metal, Plaster & Masonry, Promotes Adhesion
9.7
ExceptionalOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Quick drying formula
Suitable for multiple surfaces
Low odour application
3
e.l.f.e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz
9.6
ExceptionalOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Hydrates and evens skin tone
Grips makeup for long wear
Vegan and cruelty-free ingredients
4
e.l.f.e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz, Clear
9.5
ExcellentOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Value for Money
5
MaybellineMaybelline Grippy Serum Makeup Primer Up To 24H Wear Plumps & Hydrates Skin | With 2% Niacinamide, Up To 24H Wear, Instantly Plumps and Hydrates Skin, Water-Based, All Skin Types (30ml)
14% Off9.2
ExcellentOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Hydrates and plumps skin instantly
Helps makeup last up to 24 hours
Non-greasy fresh formula
6
NYX PROFESSIONAL MAKEUPNYX Professional Makeup Primer, Face Glue Gripping Primer, All Skin Types | With Polyglutamic Acid, Up To 24 Hour Hydration and Makeup Wear, Gripping Primer, Non-Comedogenic, 35nl
20% Off9.0
ExcellentOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Ensures long-lasting makeup hold
Hydrates skin for comfort
No sticky or visible residue
7
MaybellineMaybelline Baby Skin Primer, Instant Pore Eraser Lightweight Blurring | Smooth Matte Finish, Baby-Soft Skin, Smooth-Glide Formula, All-Day Wear, Lightweight Blurring Makeup Base, 22ml
20% Off8.9
Very GoodOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Minimizes appearance of pores
Leaves skin feeling soft
Delivers a matte finish
8
e.l.f.e.l.f. Liquid Poreless Putty Primer, Hydrating Liquid Face Primer For A Smooth Complexion, Grips Makeup For Longwear, Vegan & Cruelty-free
32% Off Limited Time Deal8.8
Very GoodOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Hydrates and smooths skin
Extends makeup wear
Suitable for all skin types
9
HycoteHycote Fast Drying Aerosol Car Spray Paint, Grey Primer, 400 ml
8.7
Very GoodOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
9.9
Simple to use9.7
Sheerness9.7
worth the money10
Ceboic3 In 1 Makeup Primer with SPF 50, One Step Color Corrector Face Primer, Oil Control Moisturizing Makeup Base, Pore Minimizer & Skin Tone Correcting, Sunscreen Isolation Cream, Long Lasting Waterproof
8.6
Very GoodOur Rating
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.
Show moreWhy we love it
Brightens and evens skin tone
SPF 50 protects against UV damage
Helps makeup last longer
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